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| Milwaukee Electronics Corp.: ‘Perfect Product’ |
| By Kathryn Jones | |||
| Friday, 16 May 2008 | |||
![]() MEC is an engineering services company that supplies prototypes to complement standard contract manufacturing.
When entrepreneur Hyman Smith founded Milwaukee Electronics Corp. (MEC) in 1954, the company specialized in test instruments used to test products for electrical defects. Soon, it added circuit board manufacturing to the mix, which continues to be a core competency, CEO P. Michael Stoehr says. He acquired the Milwaukee-based company in 1985, when Smith was nearing retirement. Under Stoehr’s leadership, MEC evolved into an engineering services company supplying prototypes to complement standard contract manufacturing. In 2003, he launched an Internet quick-turn assembly service group called Screaming Circuits in response to the demand of its engineering customer base who needed prototypes and assemblies done in one to two days. “We have equipment availability set aside specifically for immediate services,” Stoehr explains. “We have a patented process that allows us to machine-place components for very small circuit board quantities from one to five, and we have a focused management group that does nothing but quick turnaround. It’s completely set apart from our normal operations and it’s Internet-based, so our customers don’t have to wait for phone calls to be returned or people to be reached.” A second MEC strength is its engineering group’s “broad capabilities,” he continues. “In addition to having electrical engineers, we have mechanical engineers, materials engineers and packaging specialists, so we can apply those engineering design services to many industries and applications. For example, when a company wanted the ability to do inventory with a hand-held device, we designed not just the electronics, but the packaging, the plastic case, the size of it or how it fits in the hand – the whole product.” Despite its broad capabilities, MEC still focuses on low-volume production, Stoehr says. “I would describe our position as a very talented, small company that addresses customers’ low-volume niche requirements,” he explains. “Most people in the electronics manufacturing services industry want customers who build half-a-million to 1 million circuit boards for products, but we look for people who need specialized products in quantities of less than 10,000 a year. We have found there seems to be a need for that.” MEC’s size allows it to provide personalized service, a quality that attracts large corporations, Stoehr notes. “One of our customers felt their engineers and our engineers needed to work more closely together,” he recalls. “So, we put our engineers in their facilities on-site, and that’s where they continue to physically reside. That shows how far we are willing to go to accommodate our customers’ needs.” Once a year, the entire company receives a physical checkup, Stoehr alludes. “We call it ‘Pulse Day’ to check the pulse of the company,” he explains. “Everyone fills out a 33-question survey as to how they view the company. Then, we tabulate the results, identify what areas need to change and respond back to our employees.” “What I’m most proud of is we do lean exercises between our employees, customers and suppliers,” Stoehr states. “We send our people to participate in their lean exercises; they send their people to participate in ours." Lean helps MEC stick to its “perfect product” philosophy, he adds. “There are not many companies that say, ‘We will give you a perfect product.’ We do.” |
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